Overview:

The Certificate Program for Strategic Management provides participants with essential knowledge and skills in strategic planning and management. The program focuses on developing strategic thinking, decision-making, and implementation skills to drive organizational success in dynamic environments.

Objectives:

• Develop expertise in strategic management concepts, frameworks, and tools.
• Master techniques for analyzing internal and external environments to formulate effective strategies.
• Enhance skills in strategic decision-making, implementation, and evaluation.
• Gain proficiency in aligning organizational goals with strategic initiatives for sustainable growth and competitiveness.

Course Outline:

• Introduction to Strategic Management
• Analyzing Internal and External Environments
• Formulating Organizational Strategy
• Strategic Implementation and Execution
• Strategic Leadership and Change Management
• Strategic Innovation and Entrepreneurship
• Strategic Risk Management
• Performance Measurement and Evaluation
• Strategic Communication and Stakeholder Engagement
• Strategic Planning for Sustainable Growth

Assessments:

• Participation: 60%
• Assignments: 10%
• Strategic Projects: 20%
• Final Strategic Plan: 10%